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Becoming a Mindful Leader

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Everyone is different, which is why various leadership styles exist. Some of the most common ones include democratic, autocratic, laissez-faire, strategic, transformational, transactional, coach-style, and bureaucratic leadership. However, one often overlooked and quite effective leadership style is the mindful leader.  Mindfulness is one’s ability to be fully present and observant while also being in control and not overreacting.  Mindful leaders possess specific beneficial characteristics, making them stand out and be successful.  Mindful leaders have emotional intelligence. Emotional intelligence is the ability to notice and manage one’s feelings while seeing and responding adequately to the emotions of others.  Psychologist Daniel Goleman, author of The New York Times bestseller book Emotional Intelligence has created a model that divides emotional intelligence into 4 quadrants.  Self-awareness is the ability to be aware of one’s mood and thoughts and their impac

Advanced Leadership Skills for Managers

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Managers can make or break the workplace atmosphere, seeping into a company’s outputs.  Unfortunately, good management can sometimes be hard to find. Poor management costs $7 trillion globally, or  9-10% of the world’s GDP. This staggering number can decrease if companies hire and train better-equipped managers.   Below are the top 4 skills required for advanced leadership in the workplace.  Advanced Leadership Skill 1: Communication Clear communication prevents workplace hiccups.  Communication requires the ability to properly convey sometimes complex ideas to a wide range of people. Age, background, skill level, and personality can prevent clear communication.  Sometimes the most difficult skills in life must be mastered through trial and error. However, you can keep a couple of critical aspects in mind when communicating.  Actively listen. If you catch your mind thinking about your extensive to-do list, stop and bring your focus back to the conversation. Positive b

Top 3 Reasons Small Businesses Should Consider Offline Marketing

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Jingles used to incorporate business phone numbers quite frequently. But now, we direct people to our websites or a physical address. Sure, things have changed, but it’s still advertising. We still need to reach people and ask them to visit our location. And now that more people are working from home, they have more time to read their mail. You can send flyers, postcards, and brochures in the mail, and they’ll get noticed. So here are three reasons you should consider offline marketing in addition to your online marketing efforts. Top 3 Reasons Small Businesses Should Consider Offline Marketing 1. Offline Is Still Relevant Offline marketing tools reach many more people than just online. This is because people do much more than just spending time online looking at websites. In 2018, Nielsen found that Americans spend half the day (11 hours) interacting with media. Out of those 11 hours, over four hours are live TV, 36 minutes are “time-shifted TV” (DVR), and almost two hou

5 Essential Skills for Professionals

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To be successful, you need dedication, determination, and hard work. You also need some up-to-date skills. Below are the Top 5 skills for professionals. 5 Essential Skills for Professionals 1. Soft skills According to LinkedIn data analysis, in 2019, companies looked most for these soft skills: creativity, persuasion, collaboration, adaptability, and time management . Soft skills, such as communication and management skills, are the traits that make you good at almost any job. Hard skills, in the meantime, are more teachable and measurable. In a Linkedin report, 57% of senior leaders today value soft over hard skills. 2. Creativity So many things have changed—think cell phones instead of pay phones, internet instead of card catalogs. It takes a creative person to think outside the box. Sure, some things are great, but how much better could life be if we tried a new way? Businesses are always looking for fresh thinkers to do things in a new way. 3. Communication Co

10 Tips to Increase Productivity as a Busy Entrepreneur

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Productivity is a critical factor in being successful. Although it would be nice to have our goals reached by relaxing at home all day, there is a rewarding feeling of achievement knowing that effort was put in for a great outcome. This is easier said than done; being productive daily takes self-control and discipline. There are so many factors that go into running a business. Incorporating organization into your day and staying productive can assist and guide you as a busy entrepreneur. Here are a few ways you can do that! 10 Tips To Boost Productivity 1. Prioritize. Looking over a long to-do list can be stressful. Instead of becoming overwhelmed, try organizing your to-do list into priorities. Determine which task is the most crucial to complete and stick with that one. Taking it one step at a time changes your perspective and helps you take a realistic approach to overcoming that stubborn list! 2. Communicate. Communication is essential in all areas of life- especial

10 Tips to Increase Productivity as a Busy Entrepreneur

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Productivity is a critical factor in being successful. Although it would be nice to have our goals reached by relaxing at home all day, there is a rewarding feeling of achievement knowing that effort was put in for a great outcome. This is easier said than done; being productive daily takes self-control and discipline. There are so many factors that go into running a business. Incorporating organization into your day and staying productive can assist and guide you as a busy entrepreneur. Here are a few ways you can do that! 10 Tips To Boost Productivity 1. Prioritize. Looking over a long to-do list can be stressful. Instead of becoming overwhelmed, try organizing your to-do list into priorities. Determine which task is the most crucial to complete and stick with that one. Taking it one step at a time changes your perspective and helps you take a realistic approach to overcoming that stubborn list! 2. Communicate. Communication is essential in all areas of life- especial

7 Advertising Basics for Small Business Owners

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With many advertising options, billboards, websites, direct mail, etc., it can prove challenging to advertise effectively. Still, there are guides to lead you down the right promotional path for small businesses. Let’s take a look. 7 Advertising Basics for Small Business Owners 1. Budget When you think about advertising, of course, you need a budget. And most small businesses don’t have large ones. This is probably best used in ways that maximize your return, rather than throwing it all in on one large ad on TV. Leave that for the big businesses that have large budgets. 2. Website A professionally-designed site can cost thousands of dollars, so try online templates. These work well to foster name recognition and promote your products and/or services. In addition, you can add pictures, logos, and illustrations that look professional for a fraction of the cost. 3. SEO Marketing Promote your website. SEO (Search Engine Optimization) is a practice that aligns your b