Early Holiday Sales Tips to Help Small Businesses Thrive
The holiday season may feel like months away, but savvy retailers know the value of starting early. Trends are evolving, and businesses that plan ahead are far more likely to succeed. For example, Halloween sales are moving earlier every year. In fact, since 2019, peak sales have moved from late September to mid-August , with major retailers like Home Depot and Lowe’s leading the way by releasing items as early as April. Try These Two Tactics to Drive Early Small Business Holiday Sales As sales trends shift, small businesses must adapt their strategies to align with these new buying patterns. Try these two tactics to drive sales so you don't miss out on these early shoppers. Leverage Historical Data for Accurate Forecasting Historical sales data is one of the most valuable tools in your business toolbox, especially during the busy holiday season. Reviewing past traffic patterns and purchase volumes allows you to predict demand and prepare accordingly. For instance, if las